LIVE Webinar – July 9th for SSON Network. Beyond AI Hype: How to De-Risk Your GBS Transformation with Friction Data
FOUNT presents for SSON, the world’s largest GBS & shared services network (170K+ members), on using friction data to de-risk GBS Transformation (AI included) with Friction Data.
LIVE Webinar | July 9th | 10 AM EDT
Today, ambitious GBS leaders are expanding the way they define transformative business value. Whilst their goals are growing, the data they use to de-risk their transformation hasn’t changed much.
This webinar will spotlight how GBS leaders are fixing a bigger problem: the way they measure work.
Process Mining, SLAs, and ticketing systems only tell what happens after something goes wrong. They don’t show how to prevent problems before they start.
In this session, you’ll hear real stories from leading GBS teams using a new kind of data – called friction data – to find and fix what slows workers down and leads them to reject new digital and AI-powered GBS tools.
In this session, you’ll hear how GBS teams are using friction data to:
✔ Accelerate AI and digital tool adoption
✔ Bridge silos and unify service delivery
✔ Free up to 2 hours of productive time per worker, per day
What You’ll Learn:
- Why friction data is a leading indicator for successful digital and AI adoption
- How to apply a proven framework to proactively measure day-to-day friction
- How a unified friction data model creates better GBS experiences across HR, Finance, Procurement, and IT

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